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LiveKit

Demand Generation Manager

LiveKit📍 United StatesFull TimePosted 2w ago💰 USD 186,000 - USD 215,000
Lead Generation(30%)B2B(20%)HubSpot(15%)Account Based Marketing(15%)
AI Role Summary

LiveKit is seeking a Demand Generation Manager to build and own the demand generation function. The role involves designing always-on campaigns across paid, email, and content channels to drive pipeline for a B2B SaaS platform specializing in voice AI infrastructure. Key responsibilities include managing lead scoring, attribution, and partnering with sales leadership.

Eligibility & Restrictions
Benefits & Perks

📄 Job Description

About LiveKit

LiveKit is building the infrastructure layer for the voice-driven era of computing. Our platform gives developers everything they need to build, test, deploy, scale, and observe agents in production. Founded in 2021, LiveKit powers voice AI applications for OpenAI, xAI, Salesforce, Coursera, Spotify, and thousands of others, collectively facilitating billions of calls each year.

About You

You'll be building the demand gen function from a real foundation, not patching around one, with a sales org that actually wants what you're building.

You'll thrive as a Demand Generation Manager if you:

are obsessed with making the best product for our customers

are known as the go-to person for tackling tough problems

work hard and can build and ship fast

are focused on polish, detail and quality

are a fast learner, frequently picking up new tools and skills

The best way to impress us is with thoughtful ways you'd implement LiveKit, and potentially tinkering with it 😊

What You'll Do

Design, launch, and own always-on demand gen campaigns (paid, email nurture, content syndication) that keep pace with a rapidly growing sales team's pipeline needs

Build and manage the campaign calendar and reporting cadence, giving sales and marketing leadership a clear view of MQL/SQL flow

Partner directly with sales leadership and reps to align campaigns to territory and segment expansion, so new hires ramp with pipeline in hand

Manage lead scoring, routing, and attribution so we can show — not just claim — what's working

Run experiments across channels (paid social, paid search, webinars, retargeting, ABM) and double down on what generates pipeline, not just clicks

Who You Are

4+ years running demand generation or growth marketing campaigns end-to-end in B2B SaaS

Hands-on experience with paid, email, and content-driven campaigns. You've built and run these yourself, not just briefed an agency

Comfortable partnering closely with a fast-growing sales and SDR team, adjusting to what they actually need, and developing integrated campaigns that heavily involve collaboration with sales

Strong command of marketing automation and attribution tooling (HubSpot, Marketo, Salesforce, or similar)

Data-driven — you can tie a campaign to a number sales actually cares about

Ability to troubleshoot and problem-solve on the fly

Experience working on field events, driving attendance, follow-ups, and promotion

Nice to Have

Experience marketing to developers or technical buyers

Experience scaling a demand gen function alongside a rapidly growing sales team

ABM experience

Some familiarity with voice AI, real-time infrastructure, or WebRTC — or the willingness to nerd out and learn fast

Our Commitment to You

An opportunity to build something truly impactful to the world

Contribute to open source alongside world-class engineers

Competitive salary and equity package

Health, dental, and vision benefits

Flexible vacation policy

LiveKit is an equal opportunity employer and does not discriminate on the basis of any characteristic protected by applicable law. If you require a reasonable accommodation during the application or interview process, please contact recruiting@livekit.io.

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